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Marketing
Ultra-Tech, Inc. recognizes the fact that marketing is a key basis to the success of any business today, especially in the selling of used machine tool and fabricating equipment. After all, we must have a place to go with our products or services, and finding new customers is the key to the growth of a business. With this in mind, we supply our marketing staff with the best tools possible. Our young, energetic and open-minded staff each has over 10 years of experience in the marketing of used machine tools and fabricating equipment. We credit the success of our marketing to three things. · The experience our staff has with used machinery. By having knowledge of the machines, their capabilities and unique features and/or options allows them to promote them in a professional manner with the unique features and/or options noted where a potential buyer could easily detect them. · Our custom designed software system. By our system maintaining customer information such as type machines and manufacturers they prefer, what they have been quoted, past inquires, SIC codes and other information allows us to target the right people. This minimizes advertising expenses. · Keeping an open mind. Keeping an open mind allows us to easily and willingly adapt and explore new advancements in technology and market techniques. |